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	<title>Advertising, Marketing, Media, PR News and more - Media</title>
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	<link>http://blog.media.asia</link>
	<description>Media reports on an emerging media and has grown to be the authoritative voice of the media, marketing and advertising community in the asia pacific region</description>
	<pubDate>Tue, 16 Mar 2010 05:43:19 +0000</pubDate>
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			<item>
		<title>ADVERTISING&#8217;S PAST IS HISTORY, IS THE FUTURE A MYSTERY?</title>
		<link>http://blog.media.asia/gregpaull/advertisings-past-is-history-is-the-future-a-mystery/</link>
		<comments>http://blog.media.asia/gregpaull/advertisings-past-is-history-is-the-future-a-mystery/#comments</comments>
		<pubDate>Tue, 16 Mar 2010 04:37:06 +0000</pubDate>
		<!--<dc:creator>Greg Paull</dc:creator>-->
		<author>Greg Paull</author>
		
		<category><![CDATA[Advertising]]></category>

		<category><![CDATA[Brand]]></category>

		<category><![CDATA[Digital]]></category>

		<category><![CDATA[Marketing]]></category>

		<category><![CDATA[Media]]></category>

		<category><![CDATA[asia]]></category>

		<guid isPermaLink="false">http://blog.media.asia/?p=2857</guid>
		<description><![CDATA[

Nowadays, you can see the past, present and future of advertising and social media in just a few clicks on Youtube.  For some reason, Sesame Street recently felt it was time to pay homage to the past and to Mad Men. I am still trying to flash back to my youth ...]]></description>
			<content:encoded><![CDATA[

Nowadays, you can see the past, present and future of advertising and social media in just a few clicks on Youtube.  For some reason, Sesame Street recently felt it was time to pay homage to the past and to Mad Men. I am still trying to flash back to my youth ...]]></content:encoded>
			<wfw:commentRss>http://blog.media.asia/gregpaull/advertisings-past-is-history-is-the-future-a-mystery/feed/</wfw:commentRss>
		</item>
		<item>
		<title>SingTel unleashes mini-parachutes at IT Show</title>
		<link>http://blog.media.asia/diary/singtel-unleashes-mini-parachutes-at-it-show/</link>
		<comments>http://blog.media.asia/diary/singtel-unleashes-mini-parachutes-at-it-show/#comments</comments>
		<pubDate>Tue, 16 Mar 2010 04:30:18 +0000</pubDate>
		<!--<dc:creator>Diary</dc:creator>-->
		<author>Diary</author>
		
		<category><![CDATA[Marketing]]></category>

		<category><![CDATA[guerrilla]]></category>

		<category><![CDATA[IT Show]]></category>

		<category><![CDATA[Riot]]></category>

		<category><![CDATA[Singapore]]></category>

		<category><![CDATA[SingTel]]></category>

		<guid isPermaLink="false">http://blog.media.asia/?p=2851</guid>
		<description><![CDATA[SingTel brought smiles to the faces of the massive crowd at the annual  IT Show in Singapore with a marketing guerrilla stunt.

Each day, 100 red and white mini-parachutes landed at the biggest computer and electronics fair of  the year at Suntec City. Each parachute had a promotional message ...]]></description>
			<content:encoded><![CDATA[SingTel brought smiles to the faces of the massive crowd at the annual  IT Show in Singapore with a marketing guerrilla stunt.

Each day, 100 red and white mini-parachutes landed at the biggest computer and electronics fair of  the year at Suntec City. Each parachute had a promotional message ...]]></content:encoded>
			<wfw:commentRss>http://blog.media.asia/diary/singtel-unleashes-mini-parachutes-at-it-show/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Mandarin Oriental: Luxury with Asian roots</title>
		<link>http://blog.media.asia/martinroll/mandarin-oriental-luxury-with-asian-roots/</link>
		<comments>http://blog.media.asia/martinroll/mandarin-oriental-luxury-with-asian-roots/#comments</comments>
		<pubDate>Tue, 16 Mar 2010 02:46:32 +0000</pubDate>
		<!--<dc:creator>Martin Roll</dc:creator>-->
		<author>Martin Roll</author>
		
		<category><![CDATA[Brand]]></category>

		<category><![CDATA[Marketing]]></category>

		<category><![CDATA[Media]]></category>

		<category><![CDATA[Add new tag]]></category>

		<category><![CDATA[asia]]></category>

		<category><![CDATA[Branding]]></category>

		<category><![CDATA[mandarin oriental]]></category>

		<category><![CDATA[strrategy]]></category>

		<guid isPermaLink="false">http://blog.media.asia/?p=2848</guid>
		<description><![CDATA[Only a few Asian corporations have successfully built and sustained global brands with Asian roots. Mandarin Oriental is one of them - the firm has built a world-class hospitality brand based on Asian culture and service-orientation. Mandarin Oriental operates 41 luxury hotels in different countries across the globe. The hotel ...]]></description>
			<content:encoded><![CDATA[Only a few Asian corporations have successfully built and sustained global brands with Asian roots. Mandarin Oriental is one of them - the firm has built a world-class hospitality brand based on Asian culture and service-orientation. Mandarin Oriental operates 41 luxury hotels in different countries across the globe. The hotel ...]]></content:encoded>
			<wfw:commentRss>http://blog.media.asia/martinroll/mandarin-oriental-luxury-with-asian-roots/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Those Pesky Screen-agers. Just how do we keep up?</title>
		<link>http://blog.media.asia/deantaylor/those-pesky-screen-agers-just-how-do-we-keep-up/</link>
		<comments>http://blog.media.asia/deantaylor/those-pesky-screen-agers-just-how-do-we-keep-up/#comments</comments>
		<pubDate>Mon, 15 Mar 2010 07:32:56 +0000</pubDate>
		<!--<dc:creator>Dean Taylor</dc:creator>-->
		<author>Dean Taylor</author>
		
		<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://blog.media.asia/?p=2845</guid>
		<description><![CDATA[There's a great saying for leaders "You don't simply enter the future, you create it".

Its very clear that we are moving from a one-way conversation, to creating vehicles that will mobilize people to take part. This is a seismic shift. There is an equal seismic shift in how we have ...]]></description>
			<content:encoded><![CDATA[There's a great saying for leaders "You don't simply enter the future, you create it".

Its very clear that we are moving from a one-way conversation, to creating vehicles that will mobilize people to take part. This is a seismic shift. There is an equal seismic shift in how we have ...]]></content:encoded>
			<wfw:commentRss>http://blog.media.asia/deantaylor/those-pesky-screen-agers-just-how-do-we-keep-up/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Things we like… Ideal employers and Whoopi&#8217;s Poise</title>
		<link>http://blog.media.asia/thingswelike/things-we-like%e2%80%a6-ideal-employers-and-whoopis-poise/</link>
		<comments>http://blog.media.asia/thingswelike/things-we-like%e2%80%a6-ideal-employers-and-whoopis-poise/#comments</comments>
		<pubDate>Mon, 15 Mar 2010 06:38:05 +0000</pubDate>
		<!--<dc:creator>Things we like</dc:creator>-->
		<author>Things we like</author>
		
		<category><![CDATA[Uncategorized]]></category>

		<category><![CDATA[Andy Greenaway]]></category>

		<category><![CDATA[Bruce Willis]]></category>

		<category><![CDATA[Gorillaz]]></category>

		<category><![CDATA[Leo Burnett]]></category>

		<category><![CDATA[Love Bugs]]></category>

		<category><![CDATA[Mark Owen]]></category>

		<category><![CDATA[Poise]]></category>

		<category><![CDATA[Saatchi &amp; Saatchi]]></category>

		<category><![CDATA[Starcom MediaVest Group]]></category>

		<category><![CDATA[Whoopi Goldberg]]></category>

		<guid isPermaLink="false">http://blog.media.asia/?p=2832</guid>
		<description><![CDATA[This week, Leo Burnett  and Starcom are named ‘best to work for’…

Sunday Times Top 100  'Best Companies to Work for' list –

Leo Burnett and Starcom are  the only advertising and media agencies on this year's Sunday Times Top  100 'Best Companies to Work for' list in ...]]></description>
			<content:encoded><![CDATA[This week, Leo Burnett  and Starcom are named ‘best to work for’…

Sunday Times Top 100  'Best Companies to Work for' list –

Leo Burnett and Starcom are  the only advertising and media agencies on this year's Sunday Times Top  100 'Best Companies to Work for' list in ...]]></content:encoded>
			<wfw:commentRss>http://blog.media.asia/thingswelike/things-we-like%e2%80%a6-ideal-employers-and-whoopis-poise/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Bangkok, city of angles</title>
		<link>http://blog.media.asia/jonathansanchez/bangkok-city-of-angles/</link>
		<comments>http://blog.media.asia/jonathansanchez/bangkok-city-of-angles/#comments</comments>
		<pubDate>Mon, 15 Mar 2010 03:50:26 +0000</pubDate>
		<!--<dc:creator>Jonathan Sanchez</dc:creator>-->
		<author>Jonathan Sanchez</author>
		
		<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://blog.media.asia/?p=2828</guid>
		<description><![CDATA[

I'm off to Bangkok today, the city of angels. Well at least, I hope so. This meeting with a key client has been in plan for a month but we've had to move it quite a few times due to the 'situation' there.

The Red shirts are protesting, blocking roads, filling ...]]></description>
			<content:encoded><![CDATA[

I'm off to Bangkok today, the city of angels. Well at least, I hope so. This meeting with a key client has been in plan for a month but we've had to move it quite a few times due to the 'situation' there.

The Red shirts are protesting, blocking roads, filling ...]]></content:encoded>
			<wfw:commentRss>http://blog.media.asia/jonathansanchez/bangkok-city-of-angles/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Women in the industry</title>
		<link>http://blog.media.asia/amandaking/women-in-the-industry/</link>
		<comments>http://blog.media.asia/amandaking/women-in-the-industry/#comments</comments>
		<pubDate>Fri, 12 Mar 2010 07:27:33 +0000</pubDate>
		<!--<dc:creator>Amanda King</dc:creator>-->
		<author>Amanda King</author>
		
		<category><![CDATA[Advertising]]></category>

		<category><![CDATA[Digital]]></category>

		<category><![CDATA[talent]]></category>

		<category><![CDATA[women]]></category>

		<guid isPermaLink="false">http://blog.media.asia/?p=2813</guid>
		<description><![CDATA[I was recently asked to comment on women in our industry, and why there seems to be a lack of them. The more I think about it the more it seems ridiculous that there are not more women, especially in this digital age. I know back in the dark ages ...]]></description>
			<content:encoded><![CDATA[I was recently asked to comment on women in our industry, and why there seems to be a lack of them. The more I think about it the more it seems ridiculous that there are not more women, especially in this digital age. I know back in the dark ages ...]]></content:encoded>
			<wfw:commentRss>http://blog.media.asia/amandaking/women-in-the-industry/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Six of the best&#8230; Fairytale ads</title>
		<link>http://blog.media.asia/sixofthebest/six-of-the-best-fairytale-ads/</link>
		<comments>http://blog.media.asia/sixofthebest/six-of-the-best-fairytale-ads/#comments</comments>
		<pubDate>Fri, 12 Mar 2010 02:44:50 +0000</pubDate>
		<!--<dc:creator>Six of the best</dc:creator>-->
		<author>Six of the best</author>
		
		<category><![CDATA[Digital]]></category>

		<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://blog.media.asia/?p=2802</guid>
		<description><![CDATA[

Tim Burton’s Alice in Wonderland has just hit the big screen globally. The 3D movie reminds us of all those fairy tales that were read to us as children. And while a trip down memory lane can have the adverse effect of making us feel our age, it’s good to ...]]></description>
			<content:encoded><![CDATA[

Tim Burton’s Alice in Wonderland has just hit the big screen globally. The 3D movie reminds us of all those fairy tales that were read to us as children. And while a trip down memory lane can have the adverse effect of making us feel our age, it’s good to ...]]></content:encoded>
			<wfw:commentRss>http://blog.media.asia/sixofthebest/six-of-the-best-fairytale-ads/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Jumping on the Social Networking Bandwagon</title>
		<link>http://blog.media.asia/rohitdadwal/jumping-on-the-social-networking-bandwagon/</link>
		<comments>http://blog.media.asia/rohitdadwal/jumping-on-the-social-networking-bandwagon/#comments</comments>
		<pubDate>Wed, 10 Mar 2010 11:41:11 +0000</pubDate>
		<!--<dc:creator>Rohit Dadwal</dc:creator>-->
		<author>Rohit Dadwal</author>
		
		<category><![CDATA[Advertising]]></category>

		<category><![CDATA[Brand]]></category>

		<category><![CDATA[Marketing]]></category>

		<category><![CDATA[mobile marketing]]></category>

		<category><![CDATA[social networking]]></category>

		<guid isPermaLink="false">http://blog.media.asia/?p=2799</guid>
		<description><![CDATA[Social networking is one of the fastest-growing activities among mobile users and has become a significant driver of Internet usage on mobile devices. According to industry research, by 2013, more than 140 million subscribers will share "anytime, anywhere" experiences this way, and they will generate subscription revenues in excess of ...]]></description>
			<content:encoded><![CDATA[Social networking is one of the fastest-growing activities among mobile users and has become a significant driver of Internet usage on mobile devices. According to industry research, by 2013, more than 140 million subscribers will share "anytime, anywhere" experiences this way, and they will generate subscription revenues in excess of ...]]></content:encoded>
			<wfw:commentRss>http://blog.media.asia/rohitdadwal/jumping-on-the-social-networking-bandwagon/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Whatever. Wherever. Whenever. SingTel’s Broadband on Mobile street activation campaign.</title>
		<link>http://blog.media.asia/diary/whatever-wherever-whenever-singtel%e2%80%99s-broadband-on-mobile-street-activation-campaign/</link>
		<comments>http://blog.media.asia/diary/whatever-wherever-whenever-singtel%e2%80%99s-broadband-on-mobile-street-activation-campaign/#comments</comments>
		<pubDate>Wed, 10 Mar 2010 06:16:30 +0000</pubDate>
		<!--<dc:creator>Diary</dc:creator>-->
		<author>Diary</author>
		
		<category><![CDATA[Marketing]]></category>

		<category><![CDATA[activation]]></category>

		<category><![CDATA[Mobile]]></category>

		<category><![CDATA[Orchard Road]]></category>

		<category><![CDATA[Singapore]]></category>

		<category><![CDATA[SingTel]]></category>

		<category><![CDATA[youth]]></category>

		<guid isPermaLink="false">http://blog.media.asia/?p=2789</guid>
		<description><![CDATA[Want to shop and never have to worry about the closing time? How about sunbathing at the beach alone while staying connected to your friends?

Students and full-time National Servicemen can now surf to their heart’s content anytime, anywhere with SingTel’s BroadBand on Mobile Youth plans that recently took to the ...]]></description>
			<content:encoded><![CDATA[Want to shop and never have to worry about the closing time? How about sunbathing at the beach alone while staying connected to your friends?

Students and full-time National Servicemen can now surf to their heart’s content anytime, anywhere with SingTel’s BroadBand on Mobile Youth plans that recently took to the ...]]></content:encoded>
			<wfw:commentRss>http://blog.media.asia/diary/whatever-wherever-whenever-singtel%e2%80%99s-broadband-on-mobile-street-activation-campaign/feed/</wfw:commentRss>
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